{"id":588,"date":"2023-04-03T13:45:52","date_gmt":"2023-04-03T12:45:52","guid":{"rendered":"https:\/\/new.anemoesa.com\/?p=588"},"modified":"2023-04-03T13:46:08","modified_gmt":"2023-04-03T12:46:08","slug":"%ce%bb%ce%b5%cf%85%ce%ba%ce%b1%ce%bd%cf%84%ce%b9%ce%ba%ce%ae-%ce%ba%cf%81%ce%ad%ce%bc%ce%b1","status":"publish","type":"post","link":"https:\/\/anemoesa.com\/en\/%ce%bb%ce%b5%cf%85%ce%ba%ce%b1%ce%bd%cf%84%ce%b9%ce%ba%ce%ae-%ce%ba%cf%81%ce%ad%ce%bc%ce%b1\/","title":{"rendered":"Whitening cream"},"content":{"rendered":"<header class=\"post-header\">\n<div class=\"post-meta clear-fix\">A skin-lightening cream that combats freckles, discoloration, and signs of aging, and evens out skin tone.<\/div>\n<\/header>\n<div class=\"post-content\">\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-590 size-large\" src=\"https:\/\/anemoesa.com\/wp-content\/uploads\/2023\/04\/6-2-1024x569.webp\" alt=\"\" width=\"1024\" height=\"569\" srcset=\"https:\/\/anemoesa.com\/wp-content\/uploads\/2023\/04\/6-2-1024x569.webp 1024w, https:\/\/anemoesa.com\/wp-content\/uploads\/2023\/04\/6-2-150x83.webp 150w, https:\/\/anemoesa.com\/wp-content\/uploads\/2023\/04\/6-2-1200x667.webp 1200w, https:\/\/anemoesa.com\/wp-content\/uploads\/2023\/04\/6-2-555x308.webp 555w, https:\/\/anemoesa.com\/wp-content\/uploads\/2023\/04\/6-2-768x427.webp 768w, https:\/\/anemoesa.com\/wp-content\/uploads\/2023\/04\/6-2.webp 1380w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/p>\n<figure class=\"wp-block-image size-large\"><\/figure>\n<p>Its powerful formula is based on a combination of plant oils rich in vitamins A, B1, B2, D, C, E, and F, which help prevent the appearance of freckles and dark spots, while also preventing photoaging and protecting the skin from the formation of spots and the appearance of signs of premature aging. The cream\u2019s formula is enriched with retinol and a powerful skin-lightening agent derived from daisies. Thanks to the polyphenols it contains, it prevents skin darkening caused by ultraviolet radiation. Its action is due to the reduction of melanin production at various stages of melanogenesis, specifically:<\/p>\n<ul>\n<li>inhibits the activity of tyrosinase,<\/li>\n<li>reduces tyrosinase synthesis by regulating the enzyme's transcriptional mechanisms &amp;<\/li>\n<li>reduces the melanogenic factor of endothelin<\/li>\n<\/ul>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-591 size-large\" src=\"https:\/\/anemoesa.com\/wp-content\/uploads\/2023\/04\/6-3-1024x569.webp\" alt=\"\" width=\"1024\" height=\"569\" srcset=\"https:\/\/anemoesa.com\/wp-content\/uploads\/2023\/04\/6-3-1024x569.webp 1024w, https:\/\/anemoesa.com\/wp-content\/uploads\/2023\/04\/6-3-150x83.webp 150w, https:\/\/anemoesa.com\/wp-content\/uploads\/2023\/04\/6-3-1200x667.webp 1200w, https:\/\/anemoesa.com\/wp-content\/uploads\/2023\/04\/6-3-555x308.webp 555w, https:\/\/anemoesa.com\/wp-content\/uploads\/2023\/04\/6-3-768x427.webp 768w, https:\/\/anemoesa.com\/wp-content\/uploads\/2023\/04\/6-3.webp 1380w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/p>\n<p>Thanks to the combination of the above substances, which are rich in antioxidant and brightening properties, oxidative stress associated with extrinsic aging and pigmentation disorders, respectively, is effectively controlled. The result is a brighter, more even-toned complexion, with discoloration and freckles being smoothed out.<\/p>\n<\/div>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-592 size-full\" src=\"https:\/\/anemoesa.com\/wp-content\/uploads\/2023\/04\/6-4.png\" alt=\"\" width=\"1024\" height=\"768\" srcset=\"https:\/\/anemoesa.com\/wp-content\/uploads\/2023\/04\/6-4.png 1024w, https:\/\/anemoesa.com\/wp-content\/uploads\/2023\/04\/6-4-150x113.png 150w, https:\/\/anemoesa.com\/wp-content\/uploads\/2023\/04\/6-4-666x500.png 666w, https:\/\/anemoesa.com\/wp-content\/uploads\/2023\/04\/6-4-480x360.png 480w, https:\/\/anemoesa.com\/wp-content\/uploads\/2023\/04\/6-4-768x576.png 768w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/p>","protected":false},"excerpt":{"rendered":"<p>A skin-lightening cream that combats freckles, discoloration, and signs of aging, and evens out skin tone.<\/p>","protected":false},"author":1,"featured_media":589,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-588","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog"],"_links":{"self":[{"href":"https:\/\/anemoesa.com\/en\/wp-json\/wp\/v2\/posts\/588","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/anemoesa.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/anemoesa.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/anemoesa.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/anemoesa.com\/en\/wp-json\/wp\/v2\/comments?post=588"}],"version-history":[{"count":0,"href":"https:\/\/anemoesa.com\/en\/wp-json\/wp\/v2\/posts\/588\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/anemoesa.com\/en\/wp-json\/wp\/v2\/media\/589"}],"wp:attachment":[{"href":"https:\/\/anemoesa.com\/en\/wp-json\/wp\/v2\/media?parent=588"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/anemoesa.com\/en\/wp-json\/wp\/v2\/categories?post=588"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/anemoesa.com\/en\/wp-json\/wp\/v2\/tags?post=588"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}