{"id":7791,"date":"2024-10-25T11:14:50","date_gmt":"2024-10-25T11:14:50","guid":{"rendered":"https:\/\/dummy.xtemos.com\/woodmart2\/makeup-elementor\/?page_id=171"},"modified":"2026-08-31T11:43:37","modified_gmt":"2026-08-31T08:43:37","slug":"about-us","status":"publish","type":"page","link":"https:\/\/anemoesa.com\/en\/about-us\/","title":{"rendered":"About us"},"content":{"rendered":"<div data-elementor-type=\"wp-page\" data-elementor-id=\"7791\" class=\"elementor elementor-7791\" data-elementor-post-type=\"page\">\n\t\t\t\t<div class=\"wd-negative-gap elementor-element elementor-element-8c33b70 e-flex e-con-boxed e-con e-parent\" data-id=\"8c33b70\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-7f585f5 elementor-widget elementor-widget-html\" data-id=\"7f585f5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t<div 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font-size:13px;\r\n}\r\n\r\n@media(max-width:767px){\r\n  .an-lab-wrap{padding:38px 0}\r\n  .an-lab-hero{padding:44px 28px;border-radius:26px}\r\n  .an-lab-card,.an-lab-cta{padding:28px;border-radius:24px}\r\n}\r\n<\/style>\r\n\r\n<div class=\"an-lab-page\">\r\n  <div class=\"an-lab-wrap\">\r\n\r\n    <section class=\"an-lab-hero\">\r\n      <div class=\"an-lab-eyebrow\">About Us<\/div>\r\n      <h1>The science behind beauty.<\/h1>\r\n      <p>\r\n        Anemoesa Lab embodies research precision, production discipline, and commercial insight in a unified vision. We transform scientific data into formulations that consumers love and brands that stand the test of time.\r\n      <\/p>\r\n    <\/section>\r\n\r\n    <nav class=\"an-lab-toc\">\r\n      <h3>Table of Contents<\/h3>\r\n      <a href=\"#who\">Who We Are &amp; What We Believe<\/a>\r\n      <a href=\"#trust\">8 Reasons Why They Trust Us<\/a>\r\n      <a href=\"#csr\">Social Responsibility \u2013 Private Label (50 units or more)<\/a>\r\n      <a href=\"#process\">Our process: from the brief to the shelf<\/a>\r\n      <a href=\"#tech\">Infrastructure &amp; Technology<\/a>\r\n      <a href=\"#exports\">Compliance &amp; Exports<\/a>\r\n      <a href=\"#why\">Why Anemoesa<\/a>\r\n    <\/nav>\r\n\r\n    <section id=\"who\" class=\"an-lab-section\">\r\n      <h2>Who We Are &amp; What We Believe<\/h2>\r\n      <p>\r\n        We were founded in 2019 in Kalamaria, Thessaloniki, and have evolved into a fully vertically integrated partner: R&amp;D \u2192 prototype \u2192 stability\/micro \u2192 branding\/packaging \u2192 production \u2192 regulatory compliance \u2192 exports.\r\n      <\/p>\r\n      <p>\r\n        With an interdisciplinary team\u2014comprising chemists, biochemists, estheticians, and product designers\u2014we strike a balance between scientific evidence and the aesthetic experience. Our philosophy is simple: safe, effective formulations that make a difference on the skin and on the shelf.\r\n      <\/p>\r\n      <p>\r\n        We partner with startups, indie brands, pharmacies, clinics, spas, salons, and research institutions. Our collaboration begins with clear goals, proceeds with speed and transparency, and culminates in products ready for the market\u2014in Greece and internationally.\r\n      <\/p>\r\n    <\/section>\r\n\r\n    <section id=\"trust\" class=\"an-lab-section\">\r\n      <h2>8 Reasons Why They Trust Us<\/h2>\r\n      <ol class=\"an-lab-list\">\r\n        <li><strong>Serious R&amp;D<\/strong> \u2013 Formulation design based on data, stability, microbiology, compatibility, and textures that \u00abwork.\u00bb.<\/li>\r\n        <li><strong>Full-stack skills<\/strong> \u2013 From concept to pilot and small-batch production, with QC\/QA documentation and SOPs.<\/li>\r\n        <li><strong>Global Compliance<\/strong> \u2013 EU Cosmetics Regulation, PIF\/CPNP, UK SCPN, US FDA\/MoCRA, and, where required, OTC monographs\/NDC.<\/li>\r\n        <li><strong>Speed and Quality<\/strong> \u2013 Realistic timelines, change control, and repeatability.<\/li>\r\n        <li><strong>Branding &amp; Packaging<\/strong> \u2013 Naming, logo, taglines, artwork review, and eco-friendly packaging options.<\/li>\r\n        <li><strong>Production fit<\/strong> \u2013 Filling lines for airless containers, bottles, and jars; technical guidelines for scaling and traceability.<\/li>\r\n        <li><strong>Go-to-market<\/strong> \u2013 Sales materials, training, and channel-specific adaptations.<\/li>\r\n        <li><strong>Experience in exports<\/strong> \u2013 Strategies for Europe, the U.S., and other countries, with a focus on time-to-shelf.<\/li>\r\n      <\/ol>\r\n    <\/section>\r\n\r\n    <section id=\"csr\" class=\"an-lab-section\">\r\n      <h2>Social Responsibility \u2013 Private Label (50 units or more)<\/h2>\r\n      <div class=\"an-lab-card\">\r\n        <p>\r\n          Entrepreneurship requires opportunities. As part of our commitment to corporate social responsibility, we offer a minimum production run of 50 units in select private-label categories, so that new teams can test the market without prohibitive MOQs.\r\n        <\/p>\r\n        <p>\r\n          The model includes mentoring in R&amp;D, branding, and compliance to help avoid mistakes and accelerate market entry. This is a practice that is rare in Greece\u2014and we put it into action because we believe in good ideas that deserve a fair start.\r\n        <\/p>\r\n      <\/div>\r\n      <p>\r\n        At the same time, we recommend sustainable packaging solutions, such as bio-based materials, recyclable polymers, and glass. Our goal is to create products that are gentle on the skin and the planet.\r\n      <\/p>\r\n    <\/section>\r\n\r\n    <section id=\"process\" class=\"an-lab-section\">\r\n      <h2>Our process: from the brief to the shelf<\/h2>\r\n      <ol class=\"an-lab-list\">\r\n        <li><strong>Discovery &amp; Market Fit<\/strong> \u2013 objectives, personas, competition, claims, and regulatory framework.<\/li>\r\n        <li><strong>R&amp;D sprints<\/strong> \u2013 selection of active ingredients\/INCI, formulations, texture, and aesthetics.<\/li>\r\n        <li><strong>Safety, Stability &amp; Micro<\/strong> \u2013 accelerated\/real-time stability and challenge tests, where required.<\/li>\r\n        <li><strong>Branding &amp; Packaging<\/strong> \u2013 naming, logo, labels, artwork review, and eco-friendly options.<\/li>\r\n        <li><strong>Pilot &amp; Small-Batch<\/strong> \u2013 Sample\/small-batch production, QC\/QA, and SOPs.<\/li>\r\n        <li><strong>Regulatory<\/strong> \u2013 PIF\/CPNP for the EU, SCPN for the UK, FDA\/MoCRA for the U.S., and OTC where applicable.<\/li>\r\n        <li><strong>Go-to-Market<\/strong> \u2013 sales materials, distributor training, and channel-specific adjustments.<\/li>\r\n        <li><strong>Lifecycle<\/strong> \u2013 feedback loops, variants, scaling, and export strategy.<\/li>\r\n      <\/ol>\r\n    <\/section>\r\n\r\n    <section id=\"tech\" class=\"an-lab-section\">\r\n      <h2>Infrastructure &amp; Technology<\/h2>\r\n      <ul class=\"an-lab-bullets\">\r\n        <li>Vacuum homogenizers, jacketed reactors, and filling lines for airless containers, bottles, and jars.<\/li>\r\n        <li>Viscosity meters, pH meters, stability chambers, batch documentation, and traceability.<\/li>\r\n        <li>Protocols <strong>ISO 22716 (GMP)<\/strong> and strict SOPs to ensure reproducibility and safety.<\/li>\r\n      <\/ul>\r\n    <\/section>\r\n\r\n    <section id=\"exports\" class=\"an-lab-section\">\r\n      <h2>Compliance &amp; Exports<\/h2>\r\n      <p>\r\n        We align claims and labels with local regulations and organize complete documentation: PIF, Responsible Person and CPNP for the EU, SCPN for the UK, MoCRA for the U.S., and\u2014if necessary\u2014the OTC pathway with monographs, NDC, and Drug Facts.\r\n      <\/p>\r\n      <p>\r\n        With clear timelines and checkpoints, we ensure that you enter the market without any surprises.\r\n      <\/p>\r\n    <\/section>\r\n\r\n    <section id=\"why\" class=\"an-lab-cta\">\r\n      <h2>Why Anemoesa<\/h2>\r\n      <p>\r\n        Scientific precision, technological maturity, and commercial focus, all integrated into a single plan. Our team takes full responsibility for the outcome\u2014from the initial concept through to stable production and compliance across multiple markets.\r\n      <\/p>\r\n      <a class=\"an-lab-btn\" href=\"https:\/\/anemoesalab.gr\" target=\"_blank\" rel=\"noopener\">Talk to an R&amp;D scientist<\/a>\r\n    <\/section>\r\n\r\n  <\/div>\r\n<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"<p>About Us \u0397 \u03b5\u03c0\u03b9\u03c3\u03c4\u03ae\u03bc\u03b7 \u03c0\u03af\u03c3\u03c9 \u03b1\u03c0\u03cc \u03c4\u03b7\u03bd \u03bf\u03bc\u03bf\u03c1\u03c6\u03b9\u03ac. Anemoesa Lab \u03c3\u03b7\u03bc\u03b1\u03af\u03bd\u03b5\u03b9 \u03b5\u03c1\u03b5\u03c5\u03bd\u03b7\u03c4\u03b9\u03ba\u03ae \u03b1\u03ba\u03c1\u03af\u03b2\u03b5\u03b9\u03b1, \u03c0\u03b1\u03c1\u03b1\u03b3\u03c9\u03b3\u03b9\u03ba\u03ae \u03c0\u03b5\u03b9\u03b8\u03b1\u03c1\u03c7\u03af\u03b1 \u03ba\u03b1\u03b9 \u03b5\u03bc\u03c0\u03bf\u03c1\u03b9\u03ba\u03ae \u03b4\u03b9\u03bf\u03c1\u03b1\u03c4\u03b9\u03ba\u03cc\u03c4\u03b7\u03c4\u03b1 \u03c3\u03b5 \u03ad\u03bd\u03b1<\/p>","protected":false},"author":15928,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-7791","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/anemoesa.com\/en\/wp-json\/wp\/v2\/pages\/7791","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/anemoesa.com\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/anemoesa.com\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/anemoesa.com\/en\/wp-json\/wp\/v2\/users\/15928"}],"replies":[{"embeddable":true,"href":"https:\/\/anemoesa.com\/en\/wp-json\/wp\/v2\/comments?post=7791"}],"version-history":[{"count":5,"href":"https:\/\/anemoesa.com\/en\/wp-json\/wp\/v2\/pages\/7791\/revisions"}],"predecessor-version":[{"id":17165,"href":"https:\/\/anemoesa.com\/en\/wp-json\/wp\/v2\/pages\/7791\/revisions\/17165"}],"wp:attachment":[{"href":"https:\/\/anemoesa.com\/en\/wp-json\/wp\/v2\/media?parent=7791"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}